The process

The process

A strong identity can make or break a brand, so taking the decision to team up with a brand specialist could be one of the most beneficial marketing investments you make. Together we will create an experience that matters to your customers.

My approach combines business insight, marketing strategy and badass graphic design to bring your brand to life. By listening carefully and learning about your business, we position ourselves in the best possible way to begin creating a brand that promotes trust, boosts performance, breaks into new markets, drives sales, or tackles any other obstacle you want to overcome. Because every brand is different, the solution is always tailored. The process, however, can be explained in three stages:

Banner for olivermilburn.co.uk
"Oli and I achieved more in under two months than I had with others in over two years. From quotation to project completion, his work was to the highest standard, with no stone left unturned. I would not hesitate to use his services again."
Jonny Andrews at Forge Fitness.
Jonathan Andrews
Forge Fitness

Three stages...

STEP ONE

Planning

1. Starting with strategy

During this important stage of our project I want to learn about your business goals, your history, your people and your customers. My brand strategy framework explores the corners of your brand and aims to reveal the unique benefits that your business brings to the party. 

When we have a clear understanding of everything, we can approach the the second stage with confidence.

STEP TWO

Positioning

2. Creating your identity

This is where the concept for your brand is born. From the information we gathered through the planning stage, we shape this into a personality, both visually and emotively.

As a designer, this is a really exciting stage where the ideas fuse together to create something new and unique! Your brand develops personality and the process gains movement. Written identity, visual identity and your supporting assets complete the package. Everything is then recorded and documented in your bespoke Style Guide or Brand Book.

STEP THREE

Presenting

3. Delivering consistency

With your Brand Book in control, the personality of your business comes alive through a suite of marketing materials created explicitly for your business.

These assets form an important brand toolkit made up of templates and design guides that simplify your marketing efforts and help your business to communicate well into the future.

Passionate about design

Let's talk about
your business

×

Please click below to chat on WhatsApp now. Replies within minutes, even when cycling!

× Let's talk!