- Collaborative discussions
- Moodboards and ideas
- Core logo design
- Typography recommendations
- A bespoke vector logo
- Unlimited design revisions
- Logo variations
- Supporting assets, like an icon set and stock photography
- Bespoke Brand Guidelines
- Headed paper and Complement slip design, supplied digitally
- A minimal html email footer
- Handover of all finished assets in vector, print and web formats
My goal here is to create everything you will need to grow your brand and maintain consistency going forward. Just like your brand, the service will be personal and tailored to you. I want you to be absolutely satisfied with everything you will receive from me.
A quick run through the process
We will begin with a quick consultation call to talk about your business and your goals. This is a great opportunity to ask questions. Once we have agreed on a suggested project start date, I will share a Pinterest board with you so that we can collect some inspiration together. Using this as a guide, I will design three modern logo’s which may look quite different. We will review your options together, then set out a path to refine your chosen design. This can take as long as you need, within reason, but I may kindly ask for some decisive, actionable feedback to maintain momentum here. When your core logo is ready, I will create an alternative logo for use on dark/light backgrounds, a black and white version if that’s what you need and usually a small version for use as a Favicon or stamp. Stock photography with Creative Commons licences will be collected along with your very own icon set which will help with communications. Bespoke Brand Guidelines are designed with logo rules, typography recommendations, correct image use, icon use and layout suggestions. I will also design a Business Card template, Headed Paper and a Complement Slip if you use them. All files are supplied digitally. The final cherry on top is an email footer to help you leave a lasting impression on your clients. Upon project completion, I will share all final files with you, and you have the ultimate bespoke brand kit to grow and maintain your identity into the future.